Swiss line Cell Shock range is well known as an anti-aging line of skincare that offers the best of active formulas in innovative delivery to tackle the physical manifestations of aging skin. Now Swiss line has turned its attention to tackling a new era of skin’s threats – the urban and environmental stress that devastates the health of or skin.
On a daily basis, skin is exposed to a barrage of toxins in our food, water and the air that we breathe. These toxins which are abrobed into our bodies give rise to cellular toxicity which continues in a vicious cycle. Healthy cells fight to get rid of the toxins, and in doing so, produce a lethal residue of metal components. Over time, the cells produce harmful chemicals that impair cell rejuvenation, thereby causing an aging effect. Externally, micro-particles from home and industrial pollutants inflict the skin’s surface resulting in dullness, dryness, fine lines and over-pigmentation, all of which ultimately lead to loss of tone and firmness of the skin.
Swiss line’s research announced that they have found a clinically proven, modern formula that tackles “urban stress”. Swiss line’s Urban-Detox Complex which will be added to more subsequent products from the brand, is formulated with specific protein fractions from Moringa seeds to shield skin from environmental pollution, while a Nasturtium stem extract promotes the role of cytoglobin as an oxygen carrier, facilitating intercellular exchange and diffusing toxicity.
To address the vicious cycle of cellular toxicity, a major factor in aging skin, Swiss line has launched its improved formula for the Cell Shock Facial Boosting Essence and Cell Shock White Facial Brightening Essence.
Swiss line Cell Shock Facial Boosting Essence
This product keeps skin moist while addressing the tell-tale signs of skin fatigue. This new generation of essence-in-water formula addresses skin stress problems in the most targeted way. It also delivers a concentrated splash of energetic coolness to the skin.
The active ingredients in this product are Grape Living Water, Kombucha Extract and Urban-Detox Complex as well as Swiss line’s signature Cellactel 2 Complex.
The grape polyphenols have demonstrated its powerful antioxidant effect. Swiss line’s patented extraction method, called the “Living Extraction”, is a process that does not involve usual volatile solvents extraction, thus keeping all the delicate polyphenols and phyto-nutrients present in the grapes “alive”. Meanwhile, the Kombucha, also known as “long-life mushroom”, smoothens and freshens the skin.
Swiss line Cell Shock White Facial Brightening Essence
This product addresses the signs of pigmentation and uneven skin texture, while encouraging optimal exfoliation and skin renewal. This essence is recommended for all skin types. It is ideal for aging skin with a need for intensified brightening and improvement in evenness. This product is also suitable for consumers who are looking for a gel-in essence, a texture in between a lotion and a serum.
The active ingredients in this serum are the AHA Botanical Blend, Aura-Light Cellular Culture and Ocean-Matrix Water.
The AHA Botanical Blend has the effect of increasing cell renewal and safely exfoliating dead skin cells to appear fresher, more even and brighter. The Aura-Light Cellular Culture slows down pore expansion and gives the skin a smoother aspect by conferring a lighter, more uniform and even appearance. The Ocean-Matrix Water, comprising of sea water and a lyophilisate from red algae (Porphyridium cruentum), offers remarkable skin smoothing effects, thereby reducing roughness while acting like a protective barrier. As a result, skin is sublimated and imparts an even reflection of its inner luminosity.
More Than A Classic Toner
The new and sophisticated formula of the Cell Shock Facial Boosting Essence and the Cell Shock White Facial Brightening Essence illustrates an evolution of the traditional toners. Toners are typically formulated to assist in the cleansing process and restoring the skin’s balance. Swiss line has formulated the new products to be more than a classic toner, so that it can respond to today’s harsher environment, becoming essences that prepare and condition the skin, leaving the top layer soft and ready for a better penetration of further useful products.
Swiss line Cell Shock Facial Boosting Essence retails at RM468/150ml and the Cell Shock White Facial Brightening Essence retails at RM488/150ml. The Swiss line products are available at over 50 Cheerful Beautique member beauty salons nationwide in Malaysia, including Energy Day Spa at Great Eastern Mall (Ampang). Please visit www.cheerful.com.my for the full list of Beautique member locations.