Biotherm Launches New Brand Platform, Blue Science

Biotherm’s Scientific Director, Dr. Elisa Simonpietri-Baronhiel was in town recently to launch the brand’s new platform, Blue Science. In line with this new platform, Biotherm counters and products will be taking on a new look in May. This is to reflect the next generation of Biotherm.

In 1952 a visionary biochemist, Jeanne Marissal first seized upon the idea of adding plankton from the mountainous thermal springs of Molitg-Les-Bains to skincare. This marked the naissance of Biotherm, three billion  years after plankton appeared on the earth.

For 60 years, Biotherm’s biologists have researched the life mechanisms of the skin, discovering the remarkable efficacy of other active ingredients to create effective associations with thermal plankton, vitreoscilla filiformis.

Today, Biotherm’s researchers have pooled this proven expertise in microorganism cultivation, together with the most modern biotechnological techniques to develop a new Blue Biotechnology Platform, a platform headed by L’oreal Research pioneering the responsible exploration, extraction and cultivation of brand new active ingredients from aquatic biodiversity.

Juniper

City slicker, prolific blogger and food lover who loves to review products and food & everything else in between.

Related Posts

Avon Launches In Watsons Nationwide, Bringing Its Iconic Fragrances To More Malaysians

AVON Perfect Nonsense Avon, one of the world’s leading beauty brands, announced a new partnership with Watsons, Asia’s No.1 health and beauty retailer, bringing its best-selling fragrance range to Watsons…

Eucerin Dermopure Clinical Ushers In A New Era Of Acne Care With Confidence

Charis Chan, Marketing Manager of Eucerin Malaysia & Singapore introduced Dermopure Clinical as a new-generation acne care range, designed not only to treat acne, but also to target post-acne marks…

Leave a Reply

Your email address will not be published. Required fields are marked *

You Missed

Day 6 of ikhlas.com 7D/5N Tour To Turkey: Hoşça Kal Turkey

  • By Juniper
  • August 15, 2026
  • 7 views
Day 6 of ikhlas.com 7D/5N Tour To Turkey: Hoşça Kal Turkey

NESH’s NEW “Glacier”, The Malaysia Book Of Records Holder For Smallest Ice-Dispensing Water Filter Machine

  • By Juniper
  • August 14, 2026
  • 14 views
NESH’s NEW “Glacier”, The Malaysia Book Of Records Holder For Smallest Ice-Dispensing Water Filter Machine

Sprite Debuts New Sprite Chill Lemon-Lime And Mint Exclusively At 7-Eleven Malaysia

  • By Juniper
  • August 13, 2026
  • 16 views
Sprite Debuts New Sprite Chill Lemon-Lime And Mint Exclusively At 7-Eleven Malaysia

Avon Launches In Watsons Nationwide, Bringing Its Iconic Fragrances To More Malaysians

  • By Juniper
  • August 13, 2026
  • 15 views
Avon Launches In Watsons Nationwide, Bringing Its Iconic Fragrances To More Malaysians

Madam Kwan’s Celebrates A Legacy Of Trust And Taste With Two Significant Milestones

  • By Juniper
  • August 12, 2026
  • 15 views
Madam Kwan’s Celebrates A Legacy Of Trust And Taste With Two Significant Milestones

Pioneer Heat Holdings Berhad Launches Prospectus For ACE Market IPO To Accelerate Next Phase Of Growth

  • By Juniper
  • August 12, 2026
  • 22 views
Pioneer Heat Holdings Berhad Launches Prospectus For ACE Market IPO To Accelerate Next Phase Of Growth