Biotherm Launches New Brand Platform, Blue Science

Biotherm’s Scientific Director, Dr. Elisa Simonpietri-Baronhiel was in town recently to launch the brand’s new platform, Blue Science. In line with this new platform, Biotherm counters and products will be taking on a new look in May. This is to reflect the next generation of Biotherm.

In 1952 a visionary biochemist, Jeanne Marissal first seized upon the idea of adding plankton from the mountainous thermal springs of Molitg-Les-Bains to skincare. This marked the naissance of Biotherm, three billion  years after plankton appeared on the earth.

For 60 years, Biotherm’s biologists have researched the life mechanisms of the skin, discovering the remarkable efficacy of other active ingredients to create effective associations with thermal plankton, vitreoscilla filiformis.

Today, Biotherm’s researchers have pooled this proven expertise in microorganism cultivation, together with the most modern biotechnological techniques to develop a new Blue Biotechnology Platform, a platform headed by L’oreal Research pioneering the responsible exploration, extraction and cultivation of brand new active ingredients from aquatic biodiversity.

Juniper

City slicker, prolific blogger and food lover who loves to review products and food & everything else in between.

Related Posts

MASMUQA: Skincare That Treats Your Skin Like Gold

Masmuqa Toner Mist In a world overflowing with skincare promises, MASMUQA emerges as Malaysia’s new homegrown answer to healthier, barrier-first skin. Founded on a personal journey of healing and transformation,…

BZU BZU Launches Little Lady — A Cosmetics And Skincare Line Made For Young Skin

BZU BZU proudly introduces Little Lady, a cosmetics and skincare line specially designed for kids aged 4 and above, offering a fun yet safe way for young ones to explore…

Leave a Reply

Your email address will not be published. Required fields are marked *

You Missed

Big Bad Wolf Returns To Kuala Lumpur With Its Lowest Prices Ever

  • By Juniper
  • December 20, 2025
  • 15 views
Big Bad Wolf Returns To Kuala Lumpur With Its Lowest Prices Ever

Santa’s Magical Village @ Renaissance Kuala Lumpur Hotel & Convention Centre

  • By Juniper
  • December 19, 2025
  • 173 views
Santa’s Magical Village @ Renaissance Kuala Lumpur Hotel & Convention Centre

Hock Kee Kopitiam Expands To The 16th Outlet At Sunway Square Mall

  • By Juniper
  • December 19, 2025
  • 201 views
Hock Kee Kopitiam Expands To The 16th Outlet At Sunway Square Mall

Day 3 Of ikhlas.com 7D/5N Tour To Turkey: Uçhisar Castle

  • By Juniper
  • December 19, 2025
  • 216 views
Day 3 Of ikhlas.com 7D/5N Tour To Turkey: Uçhisar Castle

First TOMICA Brand Store In Southeast Asia Opens In Kuala Lumpur @Toys“R”Us IP Flagship Collection Store, Suria KLCC   

  • By Juniper
  • December 18, 2025
  • 292 views
First TOMICA Brand Store In Southeast Asia Opens In Kuala Lumpur @Toys“R”Us IP Flagship Collection Store, Suria KLCC   

Sri Ternak Group Launches ST Rosyam Mart At Jakel Square, KL

  • By Juniper
  • December 18, 2025
  • 242 views
Sri Ternak Group Launches ST Rosyam Mart At Jakel Square, KL