A Purr-oud Moment: Royal Canin Connects With Cat Lovers At Kucing Expo 2024

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The Royal Canin booth as part of Kucing Expo 2024. With educational and engaging stations across the booth, these activities aim to educate the Kucing Expo attendees on the importance of responsible feline ownership, as well as the benefits of providing a strong foundation during the early developmental stages of a kitten
The Royal Canin booth as part of Kucing Expo 2024. With educational and engaging stations across the booth, these activities aim to educate the Kucing Expo attendees on the importance of responsible feline ownership, as well as the benefits of providing a strong foundation during the early developmental stages of a kitten

With an exciting three-day weekend from 6 September to 8 September planned, Royal Canin is preparing to welcome an estimated 4,000 attendees to their thrilling booth at Kucing Expo 2024. Visitors will be treated to a series of engaging activities designed to educate cat owners about responsible feline ownership, and the importance of providing a strong foundation during the early developmental stages of a kitten.

Taking centre stage at the exhibition held at the World Trade Centre, Kuala Lumpur, the Royal Canin booth will focus on their acclaimed Start of Life range for cats, offering a comprehensive understanding of the critical early stages of kittenhood. The booth will spotlight how Royal Canin’s Start of Life kitten products provide the precise immune-strengthening nutritional solutions kittens need to grow into healthy adult cats.

An array of educational stations will be available for attendees at the Royal Canin booth across the three-day event
Ms Teh Meng Li, Royal Canin Malaysia’s Market Head, standing within the beautifully built Royal Canin booth at Kucing Expo 2024
Royal Canin expects to welcome approximately 4,000 attendees across the three-day event

“We’re absolutely thrilled to be a part of Kucing Expo 2024! It’s an incredible platform for us to connect with the community, share our health through nutrition knowledge, and raise awareness about responsible cat ownership. It will be heartwarming to see so many passionate cat owners coming together this weekend, and we’re grateful for the opportunity to educate and inspire pet owners in Malaysia,” said Ms. Teh Meng Li, Market Head of Royal Canin Malaysia

Royal Canin will also take this opportunity to educate the public about the use of Low Indigestible Proteins (L.I.P) in their products, showcasing the advantages of premium, highly digestible protein that helps cats absorb essential nutrients more efficiently. This ensures optimal health focusing on the digestibility of protein to be utilised by the body, instead of providing a high amount of protein sources that may not be as effective, further demonstrating Royal Canin’s dedication to providing only high-quality nutrition for our feline friends. Ms. Teh emphasised the company’s commitment to pet health, sharing, “At Royal Canin, we believe every pet deserves the best chance at a healthy life. Our Start of Life range for puppies and kittens contains high-quality Low Indigestible Proteins (L.I.P) to ensure that puppies and kittens receive the essential nutrition they need during their early development.” 

She added, “With the rising rate of abandoned pets’ rates in Malaysia this year as compared to previous years, it is clear that pet owner education is more important than ever! Royal Canin is committed to working side by side with pet professionals to provide education to current/future pet owners to understand the needs of owning a pet and also to provide the best care for them, so they can live their best life! That is our ultimate goal to strive for “A Better World For Pets”  at Royal Canin.”

Across the fun-filled weekend, attendees at Royal Canin’s booth can expect to be treated to a dynamic, educational, and interactive experience with six uniquely designed stations:

  • Booth #1: A fun and engaging touch-screen game showcasing the importance of proper nutrition throughout the kitten’s growth phases.
  • Booth #2: Interactive visual display that debunks myths surrounding high-protein diets, explaining the benefits of Royal Canin’s L.I.P kibble through an easy-to-understand presentation.
  • Booth #3: An informative survey offering personalised diet recommendations and feeding guidelines for each cat, tailored to their specific needs.
  • Booth #4: A station dedicated to the benefits of mixed feeding, educating attendees on the correct balance of dry and wet food to promote optimal feline health.
  • Booth #5: Photobooth experience where cat owners can capture picture-perfect memories with their furry companions to take home as keepsakes.
  • Booth #6: Much-anticipated Meet the Vet Session where attendees receive expert vet health tips and insights on responsible cat care, behaviours, and how to give their pets the best life possible.

Overall, Royal Canin’s presence at Kucing Expo 2024 aims to showcase their continued dedication to educating pet owners and advocating for responsible cat care. With interactive booths, expert insights, and engaging activities, Royal Canin seeks to connect with cat lovers and spotlight the importance of providing proper nutrition and care for pets throughout their lives.

For more information about Royal Canin Malaysia’s Start of Life initiative and additional product information, please visit https://www.royalcanin.com/my, or call them at +603 7492 0188. 

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