Embrace The Spirit Of Merdeka At Alamanda Putrajaya And Mesra Mall Kemaman

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Contributed by Kenny Phang.

In collaboration with Defy Media.

Alamanda Shopping Centre proudly celebrates the country’s 66 years of independence with its vibrant Merdeka campaign, taking place from 25 August to 16 September.

As Malaysia commemorates Merdeka Day on 31 August and Malaysia Day on 16 September, Alamanda invites shoppers of all ages to join in the celebrations via its great rewards, limited edition merchandise, as well as its lineup of engaging children’s activities.


Merdeka Redemptions

Throughout Alamanda’s 23-day-long Merdeka campaign, shoppers who spend RM500 in a maximum of two receipts at any specialty store will receive a limited edition 66th Merdeka T-shirt. This offer is limited to one redemption per shopper, per day.

For high spenders who spend above RM1,500 in two receipts at specialty stores, an additional RM50 Alamanda shopping voucher awaits, on top of the limited edition T-shirt. This reward is limited to the first 350 shoppers who spend RM1,500 and above.

To usher in the spirit of patriotism on Merdeka Day, the first 1,000 shoppers on 31 August received a Jalur Gemilang handheld flag.

VIKids Merdeka Funtime
Alamanda Shopping Centre also dedicates part of its Merdeka celebration to its young visitors through the ‘VIKids Merdeka Funtime’ campaign, which runs from 25 August to 3 September.

The mall’s centre court is decked with a larger-than-life setup of traditional games, offering a delightful trip down memory lane for adults while creating an exciting playground for young ones.

VIKids will receive a complimentary Merdeka Funtime pack, which consists of Art & Craft, Snake game, and Rainbow Magic, while stocks last. Additionally, VIKids will have the opportunity to take part in familiar traditional childhood games such as Snake & Ladders, Congkak, Checkers, Pick-Up Sticks, and Ting-Ting. Some of these games will offer prizes to the winners. The prizes for winners include art sets, soft toys, water bottles, lunch boxes, Yoyos, Batu Seremban, and Draughts games.

VIKids aged six to 12 years old are also invited to take part in contests organised on weekends and Merdeka Day.

The Traditional Malaysian Costume and Malaysian Patriotic Songs Singing Contest were held on 31 August. The first, second and third prizes are Alamanda shopping vouchers worth RM300, RM200 and RM100 respectively.

Meanwhile, a Merdeka-themed colouring contest with two age categories – Junior Category (7 to 9 years old) and Senior Category (10 to 12 years old) – will take place on weekends during the ‘VIKids Merdeka Funtime’ campaign period. The first, second and third prizes are Alamanda shopping vouchers worth RM150, RM100 and RM50 respectively.

In addition to the contests held on weekends and Merdeka Day, shoppers will also be entertained by performances featuring talented children showcasing choral speaking, talent shows, and art & cultural presentations.

“As the go-to family-friendly mall in Putrajaya, we are dedicated to uniting Malaysians through meaningful shared experiences. As the country marks its 66th year of independence, not only are we proud to celebrate the past but we also want to highlight the spotlight on our future leaders. Through programmes such as VIKids, we endeavour to provide avenues for them to shine while recognising the power of play in a child’s development,” said Andrew Brien, Executive Director and CEO of Suria KLCC Sdn Bhd.

Bloom in Style Lucky Draw
Adding to the celebration, the Bloom in Style campaign which happened from 21 July to 13 August 2023, culminates in a lucky draw, where shoppers walked away with Alamanda Fashion vouchers worth up to RM3,000.

Previously, shoppers who spent a minimum of RM300 in a maximum of two receipts at any Fashion and Beauty specialty stores were instantly rewarded with an exclusive Alamanda tote bag. For high spenders who exceeded RM800 in expenditure, an additional RM50 Alamanda Fashion voucher was also included, alongside the exclusive tote bag.

Besides these rewards, shoppers also received an entry for every RM300 spent, giving them a chance to be in the running for RM3000 worth of Alamanda Fashion vouchers.

A closed-door lucky draw from the pool of entries was held to pick 10 winners. The winners were then invited to attend the Lucky Draw ceremony at the mall today, where they draw their prize on the spot and determine how much their winning voucher is worth.

Mesra Mall
In harmony with the National Day and Malaysia Day celebrations, Mesra Mall in Kemasik, Kemaman, Terengganu, is adorned with décor that resonates with the spirit of Merdeka. With the theme “Malaysia Madani: Tekad Perpaduan Penuhi Harapan,” a lively Merdeka campaign also unfolds here from 26 August to 16 September 2023.

Throughout this campaign period, shoppers who spend RM350 and above in two receipts at any specialty store get to redeem a limited edition Merdeka T-Shirt. This celebration of national identity and unity adds a special touch to this campaign.

In support of raising the Jalur Gemilang, there will also be special flag and cupcake giveaways to the first 100 shoppers respectively on 31 August 2023. Don’t miss the giveaways happening at 11am and 2pm on Merdeka Day. Meanwhile, a Kids’ Traditional Costume Competition will be held on 16 September 2023. This competition, open exclusively to VIKids members, invites young participants to flaunt their creativity and confidence through traditional attire. Winners will receive hampers and cash vouchers.

For more information and the latest updates, visit:
i. Alamanda – www.alamanda.com.my / www.facebook.com/AlamandaShoppingCentre
ii. Mesra Mall – www.mesramall.com / www.facebook.com/MyMesraMal

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