WD-40® Multi-Use Product, one of the most widely recognized and trusted US brands in the world today, is gearing up to penetrate the Southeast Asia market this year – especially Malaysia.
As part of its expansion plan, Bun Seng Hardware Sdn Bhd was appointed as Malaysia’s new marketing distributor for WD-40 Company. Bun Seng Hardware Sdn Bhd will undertake the sales and distribution of all products registered under the WD-40® Multi-Use Product, WD-40® Specialist™ and WD-40® Bike.
With Bun Seng Hardware Sdn Bhd’s extensive distribution network, sales of more than 2 million cans are expected in 2018, which represents more than 15% growth compared to last year.
WD-40® Company is the maker of the widely trusted WD-40® Multi-Use Product, an essential in every toolbox and household worldwide. The American brand was created in 1953 as an anti-rust, anti-corrosion protectant for the outer layer of the Atlas Missile and has since transformed into the quick-fix solution to clean and protect, loosen rusted parts, drive out moisture, free sticky mechanism and stop squeaks.
WD-40® range of products are found in major retail and hardware supply stores across all states in Malaysia. For more information on WD-40® range of products, visit www.wd40asia