Juniper
Elaine Liew, General Manager of the Curve Sdn Bhd officiating the launch of Sweetmas Wonderland during the ceremonial reveal, ushering in a Christmas season filled with joy, colour, and festive magic at the Curve
Christmas at the Curve is about to get sweeter and more spectacular than ever. This year, the mall brings festive cheer to life with ‘Sweetmas Wonderland’, transforming its Centre Court into a whimsical Candyland where giant sweets, vibrant colours, and family-friendly activities set the stage for a delightful holiday escape in the heart of Mutiara Damansara.
“ ‘Sweetmas Wonderland’ is our way of bringing families together through colour, playfulness, and creativity. We want shoppers to feel the joy and magic of Christmas the moment they step inside the mall. Beyond the vibrant decor and lively performances, our ‘Sweet Giving Christmas’ initiative reflects the true spirit of the season – giving, sharing, and creating heartfelt moments with the community. We hope every visitor experiences a little magic and a whole lot of sweetness this Christmas at the Curve,” said Elaine Liew, General Manager of the Curve, Mutiara Damansara.
From 1 – 28 December 2025, shoppers will find themselves immersed in a sugary dreamscape complete with a charming candy house, festive booths, dazzling decor, and interactive highlights for visitors of all ages. The star attraction – a beautifully crafted merry-go-round by Toy World – brings nostalgic joy to children and parents alike, making it a must-experience feature this festive season.
This year’s programme is one of the Curve’s most vibrant yet, bringing together a delightful mix of performances throughout the month, including:
- Candy Carolers Parade featuring peppermint-themed costumes and gingerbread accents
- Choir & Saxophone Ensemble delivering soulful Christmas classics
- Festive Marching Band Show energising the mall on weekends
- “Sweet Beats” Mini Musical featuring a lively performance by cupcake and candy dancers
- Santa Meet & Greet that is perfect for family photos and holiday memories
A fan-favourite attraction returns! At the Western Courtyard, shoppers can enjoy a magical snowfall twice daily on weekends and public holidays at 6:30 PM and 8:30 PM. With lights twinkling overhead and snowflakes falling gently around them, visitors can experience a picture-perfect winter moment – right here in Malaysia.
Little ones can get creative at the Kids Craft Corner with festive workshops including cupcake decorating, gingerbread cookie design, candy jar decorating, and DIY candy cane ornaments.
Adding to the excitement, shoppers can put their guessing skills to the test at the ‘Count the Candies Wall’. Stand a chance to win a total of RM3,000 worth of prizes by guessing the number of candies in the giant jar. To participate, simply:
- Shop at any outlet at the Curve with any amount
- Write your guess and contact details on the back of the receipt
- Drop it into the submission box
To elevate the festive shopping experience, visitors can enjoy exclusive redemptions throughout the season:
- Spend RM100 and redeem RM10 vouchers
- Spend RM500 to redeem a Sweet Escape Mini Case
- Spend RM21 to participate in ‘Unlock the Vault’ for more exciting surprises and prizes. The more you spend, the higher your chances.
In line with the true meaning of the season, the Curve continues its annual tradition of giving back through its ‘Kongsi Kindness’ community initiative. This year, the campaign supports Praise Emmanuel Children’s Home, offering meaningful activities designed to brighten the children’s festive celebration.
The initiative includes:
- A donation booth where shoppers can contribute essential items
- A special Christmas shopping trip, bringing the children to the Curve for a fun day out
- Kids art & craft workshops to spark creativity and festive joy
- Delivery of essential items and festive hampers to the home
Through these activities, the Curve hopes to inspire kindness, strengthen community bonds, and bring festive cheer to those in need.
From enchanting decor and festive performances to magical snowfall, hands-on workshops, generous shopping rewards, and heartfelt community initiatives, the Curve sets the stage for a Christmas season filled with joy, warmth, and cherished family memories.
