FILA Launches New Kicks Collection Inspired By The Powerpuff Girls

FILA x The Powerpuff Girls Collection fuses FILA’s sporty DNA with the unique personalities of the Powerpuff trio. The lineup features Superbubble sneakers, the Disruptor footwear line, and the Cloud Shoulder Bag, all in the iconic pink, blue, and green colourways

FILA, the iconic sportswear fashion brand, has ignited a wave of nostalgia and style with the debut of FILA x The Powerpuff Girls collection at Oasis, Sunway Pyramid. The collection features everyday style boldly, functionally and empowers one to embrace fashion. Reimagined for today’s trendsetters, the collection turns childhood Super Heroes into fashion-forward pieces that allow fans to showcase their individuality with youthful charm.

Inspired by the fearless trio Blossom, Bubbles and Buttercup, the vibrant lineup blends FILA’s sporty DNA with playful, character-driven accents, celebrating girl power, confidence and self-expression. The range includes standout footwear and bags that embody the spirit of The Powerpuff Girls while staying true to FILA’s bold aesthetic.

Gen1es Elyn, Tammy Leong and Jerene Leong bring the spirit of girl power to life at the launch event. Each dressed in the latest FILA x The Powerpuff Girls collection

Featured in the collection are the Cloud Shoulder Bag, refreshed in the trio’s signature colours as a stylish everyday essential; the Superbubbles footwear line, designed for all-day comfort with a trendy edge and lastly; the Disruptor sneakers, reimagined with bold trims and eye-catching accents. Presented in the iconic pink, blue and green colourways, the collection invites fans to mix, match, and step out with flair.

Bringing the spirit of girl power to life at the launch event were artists Gen1es Elyn, Tammy Leong and Jerene Leong, each dressed in the latest FILA x The Powerpuff Girls collection. Much like The Powerpuff Girls, the trio embodied sisterhood and showcased individual personalities through fashion, from Elyn’s chic confidence, and Tammy’s playful nature, to Jerene’s boldness. 

The Powerpuff spirit meets FILA energy!
[From L-R] Sweet Qismina, Jerene Leong, Ge1nes Elyn, Tammy Leong, Aun Aun, and Jackson Wong

“I have always loved Blossom because she’s confident, smart and full of positivity, and I see a bit of myself in her. The Powerpuff Girls are universal as we all grew up with them as heroes. Dressing in FILA’s Blossom colours makes me feel powerful yet stylish, while still allowing me to add my own twist. Mixing sporty FILA pieces with feminine touches creates looks that are trendy, lovely and full of positive energy. This is what makes my collaboration with FILA so special,” said Gen1es Elyn.

From 5–7 December 2025, FILA invites fans to embark on a playful mission, unlocking rewards and showcasing their FILA style through three vibrant zones. In Blossom’s Pink zone, fans can collect an exclusive Twister Acrylic Charm. At Bubbles’ Blue zone, strike a pose at the creativity-driven photobooth. In Buttercup’s Green zone, unleash your energy in a fun mini digital catch and win game to unlock exclusive rewards. Fans who complete all three missions will receive a themed canned coffee.

As a proud The Powerpuff Girls fan, Sweet Qismina loves how the FILA x The Powerpuff Girls collection brings that same playful spirit into fashion, empowering her to stand out, stay stylish, and embrace her inner little lady

FILA x The Powerpuff Girls collection is more than just fashion, it is a celebration of individuality, positivity and confidence. Making an appearance at the launch is Sweet Qismina, a proud The Powerpuff Girls fan shares, “Buttercup has always inspired me with her strength and fearless energy. I love how this collection carries that same spirit into fashion, empowering me to stand out, stay stylish and embrace the little lady in me. With FILA, I can express myself with confidence while staying true to who I am.”

To mark the launch, fans who purchase from the collection will get a blind box with a cute plush keychain. There are 6 cute designs to collect, so don’t miss your chance to grab them all! Plus, enjoy RM50 FILA vouchers in-store for your next purchase.

Alpha group makes a special appearance at the FILA x The Powerpuff Girls collection launch event

The FILA x The Powerpuff Girls collection is now exclusively at FILA Sunway Pyramid and online. Be the first to get it before it arrives at other FILA stores! Follow us for more updates at @filasoutheastasia and @fila.malaysia, and join the conversation by sharing your favourite FILA x The Powerpuff Girls collection looks using #FILA #FILASEA #FILAXThePowerpuffGirls #CartoonNetwork #ThePowerpuffGirls.

Juniper

City slicker, prolific blogger and food lover who loves to review products and food & everything else in between.

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