Contributed by Kenny Phang.
In collaboration with Defy Media.
Epitex has made an incredible entrance into the Malaysian market, and now it’s time for Malaysians to experience the epitome of luxury and comfort at their flagship store. From 26th to 30th July 2023, Epitex hosted an extravagant five-day launch event at IOI City Mall Putrajaya, to captivate visitors with a range of exciting activities and prizes.
The Epitex launch was graced by Mr. Nick Koh, the Country Manager of Epitex Malaysia – where her presence added an extra touch of significance and prestige to the event, highlighting the importance of Epitex’s entry into the Malaysian market – the beginning of an exciting journey in delivering unparalleled luxury and comfort to Malaysian homes.
“We are thrilled to make our long-awaited debut in the Malaysian market, igniting a speech of excitement and anticipation! Epitex brings forth unparalleled excellence in every fibre and thread, delivering world-class quality with a proudly luxurious home-grown touch. The brand is dedicated to introducing Malaysians to world-class comfort and luxury within the lifestyle sphere – unveiling a new era of opulence, and becoming a trusted brand within the Malaysian bedding industry,” said Mr. Nick Koh, the Country Manager of Epitex Malaysia.
For over 26 remarkable years, Epitex has been the trusted destination for discerning customers in Singapore, offering a wide range of comforters, fitted sheet sets, and bed linens. Now, with their expansion into Malaysia, they are poised to revolutionise the local lifestyle and bedding industry.
Epitex’s legacy of innovation and adventurous spirit has propelled them to the forefront of the industry. Their unwavering dedication to introducing new fabrics and designs, tailored to individual styles, has consistently set them apart. As they celebrate their 26th anniversary, Epitex is ready to embark on a journey, shaping the Malaysian bedding landscape with their unparalleled expertise and commitment to quality.
Epitex’s branding launch event in Malaysia not only marked the brand’s momentous arrival in the Malaysian market, but also highlighted their Signature Bedsheet Collection. The collection is rooted on the foundation of green practices and accessible luxury, cementing the brand’s commitment towards promoting sustainable and renewable materials.
Mr. Nick continued to share, “Epitex Malaysia truly leads by example, highlighting the significance of environmental consciousness in their latest, Signature Collection. By incorporating environmentally friendly materials like Tencel and Charcoal Bamboo, they demonstrate a commitment to inspiring both comfort and sustainability. Their dedication clearly shows that we can indulge in life’s grandeur while prioritising the overall environmental wellbeing of our planet as well.”
In line with the grand launch, attendees had the chance to immerse themselves in the glamour of Epitex and take home unforgettable mementos. Throughout the five-day launch event, guests had the opportunity to win exclusive Epitex-themed merchandise through a range of activities such as spin the wheel of fortune at the exciting Spin & Win game activation, participate in engaging Q&A sessions, and capture their joyous moments in its 360-degree photobooth with instant printing.
That’s not all – registered Epitex members had the chance to win incredible prizes through the Lucky Draw, including indulgent face towels, exquisite candles, enchanting diffusers, and even an adorable alpaca toy.
Now, Malaysians are invited to step into the world of Epitex and discover the unparalleled quality of their bedding firsthand. Visit the Epitex store and indulge in the ultimate sleep experience, where luxurious comfort and exquisite design come together to create your dream sanctuary. Join us at the Epitex store and experience the true essence of luxury bedding.
For further information about Epitex and their product offerings, please visit https://my.epitexhome.com/ or contact +603-8074-7253.