Taking Action For Cleaner Seas: Sunplay’s ‘We Care For The Ocean 2023’ Campaign Champions Environmental Responsibilty

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Sunplay launched its third CSR Campaign 'We Care For The Ocean 2023' Campaign
Sunplay launched its third consecutive CSR Campaign ‘We Care For The Ocean 2023’

Sunplay, a leading brand in sun protection, is thrilled to announce the launch of its third consecutive CSR campaign, ‘We Care for the Ocean 2023’. The campaign aims to raise awareness about ocean pollution and is calling for volunteers to join in its effort to clean up the beaches.

This year, it is taking its commitment to the next level by their efforts to include beaches in Negeri Sembilan which is Pantai Blue Lagoon. This extension demonstrates Sunplay’s dedication to broadening their impact and addressing environmental concerns in different regions of Malaysia. In total, they will be cleaning up seven beaches across the country.

In conjunction with this campaign, Sunplay is collaborating with the Malaysian Nature Society (MNS) and Watsons. During the campaign period, RM 1 from every Sunplay outdoor sunscreen sold in Watsons in the month of November will be channelled to the campaign fund.

This initiative encourages consumers to contribute to the cause while ensuring their skin remains protected under the sun.

Local climate action and sustainability advocate Melissa Tan
Toh Tee Shien, Group Brand Manager of Rohto-Mentholatum Malaysia

Sunplay is also collaborating with a well-known local climate action and sustainability advocate Melissa Tan, who will add a fresh perspective to the campaign. Her expertise and passion for protecting the environment will help raise awareness about the dangers of ocean pollution and inspire more people to act.

Last year, the campaign successfully collected 1,348kg of trash and this year, Sunplay aspires to collect even more, to make a significant impact in keeping our beaches clean and preserving the marine ecosystem.

As part of its effort to preserving the marine ecosystem, Sunplay has in its range of products, an ocean-friendly Sport 120 Body Mist. It is specifically designed for sports enthusiasts, outdoor fitness enthusiasts, and adventure seeker.

Sunplay Outdoor Sunscreens

The Sunplay Sport 120 Body Mist offers photostable and broad-spectrum UV protection, safeguarding against UVA/UVB rays. Infused with hyaluronic acid, it provides intense hydration even in challenging conditions. The mist’s formula includes RonaCare Ectoin and Golden Seaweed Extract to combat premature aging, shielding the skin from sunspots, fine lines, and roughness.

An outstanding feature of the Sunplay Sport 120 Body Mist is its innovative wet skin technology, enabling application on wet skin caused by perspiration or water. It instantly creates a protective barrier, boasting a water-light, fast-absorbing formula that ensures all-day comfort without greasiness. With up to 4 hours of water and sweat resistance, it proves ideal for high-energy activities in harsh weather, delivering an instant cooling sensation and a slight mint scent for added comfort.

Importantly, the Sport 120 Body Mist is ocean-friendly, and devoid of oxybenzone, octinoxate, 4MBC, and butylparaben. By choosing this sustainable sun protection, we can contribute to preserving our valuable oceans and marine ecosystems while safeguarding ourselves.

The Sport 120 Body Mist (165ml) is available at leading pharmacies and online stores via Lazada and Shopee, retailing at RM69.90.

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