NIVEA Turns Sweat And Stain Concerns Into Fresh, Fragrance-Led Confidence At Keretapi Sarong 2026

As Malaysians come together for festive celebrations, cultural gatherings and live events, the excitement of being on the move can also come with everyday “invisible concerns”, from sweat and odour to unwanted stains on clothes. This Malaysia Day, NIVEA addressed these everyday unwary concerns with the introduction of its brand-new NIVEA Black & White Invisible Deodorant at Keretapi Sarong 2026, bringing its “United by One Confidence” message to life.

“Keretapi Sarong reflects the everyday moments when confidence matters, from navigating busy crowds and spending time outdoors to embracing the Malaysian heat,” said Dr Christopher Vierhaus, Country Manager, Beiersdorf Malaysia & Singapore.“ As consumer expectations evolve, deodorant needs to do more than address sweat and odour. With the new NIVEA Black & White Invisible range, we bring together 72-hour Dual Shield Protection for skin and clothes with premium fragrances. We are proud to present the new NIVEA MEN Black & White Invisible Epic Night offers a cooling, fresh fragrance, while NIVEA Black & White Invisible Authentic features a floral and fruity scent with fresh, bright notes, giving consumers a more complete everyday deodorant experience.”

The range puts anti-stain technology at its core, helping to keep black clothes free from white marks and prevent yellow stains on white clothes. Like other NIVEA deodorant ranges, it also provides up to 72-hour protection against sweat and odour, while being gentle on underarm skin.

At Keretapi Sarong 2026, NIVEA brought these everyday “invisible challenges” to life through a theatrical performance featuring Aisha Retno, Zeppo Youngsterz Zapport dancers and UPSI’s Devokalis choir. Through music, movement and storytelling, the performance followed a playful search for solutions to everyday concerns that are often overlooked, highlighting how unwanted stains on clothing can become an unexpected confidence challenge. The journey ended with the reveal of the new NIVEA Black & White Invisible Deodorant, showing how its trusted anti-stain protection can take on these challenges.

For singer and performer Aisha Retno, these everyday concerns are especially relatable when she is on stage and constantly on the move. “When I perform, especially outdoors in Malaysia’s weather, I don’t want to worry about sweat, odour or yellow stains on my white clothes. Since I discovered NIVEA Black & White Invisible Authentic, it gives me one less thing to worry about.  I love its floral fruity fragrance which keeps me feeling fresh throughout the day, so I can stay focused and confident to give my best on stage. It is definitely a product I will carry whenever I go and recommend to my friends,” said Aisha Retno.

“Most of the time, our outfits are black and we can really feel the sweat during long performances. We’ve experienced how white marks can show up on our black clothes after hours of performing. We’re glad to be among the first to try NIVEA Black & White Invisible Epic Night. Its Dual Shield Protection not only keeps us feeling fresh but also helps keep our black shirts free from white marks, so we can focus on giving our best performance,” said Insomniacks.

The NIVEA MEN Black & White Invisible Epic Night and NIVEA Black & White Invisible Authentic Deodorant are now available at Watsons and other major retailers, including pharmacies, hypermarkets, supermarkets, mini markets and general trade channels, as well as e-commerce platforms nationwide.

For more on NIVEA Black & White Invisible Deodorant Range and the latest from NIVEA Malaysia, follow NIVEA Malaysia on Facebook.

Juniper

City slicker, prolific blogger and food lover who loves to review products and food & everything else in between.

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