Sulwhasoo First Care Activating Serum EX is the fourth edition of Sulwhasoo’s best-selling star products which has sold over KRW 1 trillion (RM3.3 billion) since the first edition was launched in 1997. This fourth edition was released to present a whole new experience of skin radiance. This edition adopted the PREXtract process™ to upgrade Sulwhasoo’s unique formula, JAUM Balancing Complex™.
JAUM Balancing Complex™ is Sulwhasoo’s unique formula that leaves skin radiant by addressing the yin deficiency, a sign of aging and bringing balance to the skin. Five ingredients -namely Peony, Sacred lotus, Solomon’s seal, White lily and Rehmannia -were carefully selected from 3,000 herbs identified in traditional medicine classics to formulate JAUM Balancing Complex™, which supplements the yin energy to restore and maintain balance to the skin. JAUM Balancing Complex™ prevents energy imbalances in skin with an optimal mixture of these five ingredients.
Five precious ingredients of JAUM Balancing Complex™
Peony : addresses the yin deficiency and tannin and paeoniflorin have soothing effects on skin.
Rehmannia : achieves excellent moisturizing effects by stimulating circulation and protects skin from uneven skin tone and complexion against aging.
Sacred lotus : restores mental vitality and replenishes body fluids and moisture, adding radiance to skin.
Solomon’ seal : supplements the yin energy and adds elasticity to skin.
White lily : has calming and nourishing effects that spread across the body and enrich the mind.
First Care Activating Serum EX upgrades JAUM Balancing Complex™’s efficacies with its proprietary PREXtract Process™ technology, significantly improving skin regeneration, skin’s barrier function, clarity, transparency and elasticity. Sulwhasoo’s formula offers anti-oxidation effects that matches that of vitamin C and presents an exclusive experience of ‘ultimate radiance’.
PREXtract Process™ is a new process to fully unlock the efficacies of each ingredient of JAUM Balancing Complex™. This new technology applies pressure which is thousands of times greater than 1 atmosphere to each ingredient of JAUM Balancing Complex™. The high-pressure treatment causes the cell structure to change, making it possible to easily extract active ingredients of JAUM Balancing Complex™, which are deeply hidden behind the cell walls.
Accordingly, PREXtract Process™ increases the concentration rate of active ingredients by 1.8 times compared to the original JAUM Balancing Complex™, bringing greater balance to skin’s regeneration, vitality, nutrition, clarity and resilience.
I have not used an entire bottle of the previous First Care Activating Serum so I won’t be able to compare that to this new one. They both feel the same on skin, it’s hydrating and softens skin. Both are absorbed quickly into skin without leaving a sticky finish. Anyway, I doubt I will get much visible skin radiance after using up this 8ml sample.
Sulwhasoo First Care Activating Serum EX retails at RM280/60ml.