MESRA Introduces Debonairs Pizza & Steers To Malaysia

From left to right_ Mr Darren Hele, CEO of Famous Brands, En. Azrul Osman Rani, VP & CEO of PETRONAS Dagangan Bhd & Mr. Ian Malcom Cruddas, CEO of MESRA Retail & Cafe Sdn Bhd

Mesra Retail & Café Sdn Bhd (MESRA), the retail and convenience arm of PETRONAS Dagangan Berhad (PDB), celebrated a major milestone with the official launch of Malaysia’s first Debonairs Pizza and Steers restaurant at the PETRONAS Station Seksyen 9, Bandar Baru Bangi. This milestone marks MESRA’s debut in the food and beverage sector, bringing globally inspired, dining experiences tailored for Malaysian tastes.

The new outlet introduces two iconic South African brands:
● Debonairs Pizza, renowned for its innovative Triple-Decker® and Crammed-Crust pizzas, and
● Steers, famous for flame-grilled burgers, hand-cut chips, and bold flavors.

Mr. Philip Smith, Managing Director, AME, Famous Brands, En. Norazlan Subaha, Head of Retail Fuel Division of PETRONAS Dagangan Bhd, Pn. Azureen Azita Bt Abdullah COO of PETRONAS Dagangan Bhd, Mr Darren Hele, CEO of Famous Brands, En. Azrul Osman Rani, VP & CEO of PETRONAS Dagangan Bhd, Mr. Ian Malcom Cruddas, CEO of MESRA Retail & Cafe Sdn Bhd, HE Mr. Ray Medhurst Acting High Commissioner, South Africa High Commission & Pn. Harlina Bt Pikri Head of Strategy & Sustainability of PETRONAS Dagangan Bhd.

Both menus have been thoughtfully localized, featuring Malaysian-inspired toppings and flavors to delight local palates.

“Today marks a pivotal moment for MESRA as we broaden our non-fuel portfolio by introducing Debonairs Pizza and Steers. We are bringing Malaysians greater choice, exciting flavours, and accessible global favourites with a dining experience tailored to local tastes,” said Ian Cruddas, Chief Executive Officer of Mesra Retail & Cafe.

Smiles all around as the Steers and Debonairs Pizza team, together with the CEOs of Famous Brands and MESRA Retail & Café Sdn Bhd, celebrate a successful launch of Steers and Debonairs Pizza in Malaysia.

Guests, media and partners attended the grand opening event for an exclusive first taste of the menu and a preview of MESRA’s vision to expand both brands nationwide.

Visit them today at PETRONAS Station Seksyen 9, Bandar Baru Bangi, and experience the best of Debonairs Pizza and Steers.

Juniper

City slicker, prolific blogger and food lover who loves to review products and food & everything else in between.

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