Korean Lifestyle Concept Store CocoZ.Kr Opens In Sungei Wang Plaza


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From K-pop to K-dramas, it seems we are all under the Korean influence when it comes to food, clothing, accessories and everything to do with lifestyle choices. Introducing a brand new Korean lifestyle experience, all the way from Seoul right into the heart of Kuala Lumpur! CocoZ.Kr presented by Sungei Wang Group gathers the best of Korean culture trends under one roof.


coco3CocoZ.Kr is an exciting integrated Korean lifestyle concept outlet that combines food and fashion and is strategically located at the main entrance of Sungei Wang Plaza. The outlet features the first overseas location of the famous Jongno Halmeoni Kalguksu restaurant and serves up its signature handmade knife-cut noodle soup. Perfected through generations and whetting appetites since 1988, the wheat flour noodles are served in a heavenly rich and fragrant seafood broth. CocoZ.Kr also offers bingsu, or a Korean shaved ice dessert, in a variety of flavours for a sweet finish to any meal.

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  • Translating to “Jongno Grandmother’s Knife Cut Noodles”, Jongno Halmeoni Kalguksu is one of Korea’s top noodle stores specialising in freshly handmade kalguksu (knife cut) noodles.
  • Ingredients are imported directly from Korea to ensure the highest quality and authenticity in taste.
  • Jongno Halmeoni Kalguksu is pork-free and made with only quality anchovy soup stock and hand-made noodles and are served with an unlimited refill of Kimchi.
  • Since the first store opened in 1988, Jongno Halmeoni Kalguksu’s chewy noodles and rich heritage has attracted generations of customers that flock to the stores every lunch and dinner time.
  • Jongno Halmeoni Kalguksu has now expanded to almost 30 branches in Korea.


  • Bingsu King is CocoZ.mango, sweet strawberry and indulgent chocolateKr’s own take on bingsu – the famed Korean shaved ice dessert.with a host of flavours to suit any palate.
  • Bingsu King’s bingsu comes in generous portions and four different flavours – traditional red bean, tropical

While at lunch after the launch, I ordered Kimchi Fried Rice, it’s spicy but otherwise rather average, I thought. Service was slow as those who ordered the famous noodles were still waiting after I’d finished with my fried rice. I didn’t get to taste the Bingsu because the guys in charge of the Bingsu were taking far too long serving it up. I saw one of them checking his mobile phone rather than hurrying up with the orders. I mean, it’s only shaved ice,…I’d be in a fluster if I knew there were orders to be completed and wouldn’t even think of doing anything else other than completing the orders.

Aside from satisfying food cravings, CocoZ.Kr is a Korean fashion hub that has brought in the best-selling nail polish appliques of Incoco. Incoco nail polish strips have made a name in Korea and internationally, and for the first time, is now available in Malaysia. Made of 100% nail polish, Incoco nail polish strips combine three coatings of the base, colour and top layers into one easy-to-apply self-manicure with professional results. These strips come in over 200 designs and styles, require no dry time, and last up to 14 days. Unfortunately, my strips lasted no longer than 24 hours before chipping! They aren’t for me, I can only opt for gel polish in order to have long-lasting polish.

Fashion lovers can complete their look with CocoZ.Kr’s Korean accessories that brings the latest fashion trends from the streets of Hongdae right into Malaysia. CocoZ.Kr accessories are carefully curated in limited numbers to ensure that each look can be uniquely tailored to suit every style and personality.

“It is no secret that the world is paying attention and taking a liking to Asian culture, especially in terms of food and fashion. Korean culture is a trend that is still going strong and we are excited to introduce this brand new concept store to Malaysia and further build the hype around all things Korean,” said Derrick Tan, Chairman of Sungei Wang Group.

CocoZ.Kr was officially launched with a fashion show that featured supermodels and former beauty queens showcasing each aspect of CocoZ.Kr, from food to fashion. The fashion show ended on a romantic high with a mock proposal that was received with cheers and well wishes. Among those present to witness the joyous occasion were Umie Aida, the CocoZ.Kr ambassador, Megan Tan, Yvonne Sim and Tuti of Asia’s Next Top Model Cycle 4 fame.

“I’ve always been interested in Korean culture and fashion, and CocoZ.Kr makes a perfect hangout spot for me between shoots,” said Umie Aida, actress and CocoZ.Kr ambassador. “Incoco Nails Strips, especially, make it so convenient for me to keep my nails in perfect condition even with my busy schedule.”

During the launch, guests had the opportunity to enjoy the full CocoZ.Kr experience and were treated to complimentary manicures using Incoco Nail Appliques. Guests were able to taste the variety of dishes available in the menu and cooled down in the hot weather with refreshing bowls of bingsu.

“CocoZ.Kr is the headquarters for the ultimate Korean lifestyle experience but each product has its own brand value and identity,” Derrick said. “Moving forward, we look to expand each brand in various aspects. For example, Incoco nail products are now sold in Kimarie’s Kota Damansara and IOI Puchong branch, allowing their customers to get a complete beauty makeover from head to toe.”

Keeping price value in mind, CocoZ.Kr offers a scrumptious and authentic Korean set meal that includes a choice of drink and a plate of dumplings starting from just RM15.00. For more exciting activities and to catch up on the latest promotions, find CocoZ.Kr on Facebook at https://www.facebook.com/cocoz.kr.