Juniper
ANKER Innovations, a global smart hardware technology company, marked a key milestone in its regional expansion with a preview of the company’s first Southeast Asia Boutique S ore right here in Malaysia. Located in IOI City Mall, the store brings together ANKER, soundcore, eufy and eufyMake under one roof to offer customers a comprehensive, hands-on experience of its products, including some firsts in the market.
ANKER Malaysia Country Manager Victor Liao said, “We continue to grow our presence in Malaysia, supported by direct-to-consumer e-commerce platforms and offline retail channels. This strong foundation has enabled us to reach a wide base of consumers over the years. The launch of our first Southeast Asia Boutique Store is the next step forward for us to deliver a more immersive and holistic brand experience. Customers can now discover, interact with, and experience the full ANKER Innovations ecosystem across multiple product categories all in one place. Malaysia is a key market for us in the region and we look forward to deepening our connection with local consumers through a more engaging, experience-led brand journey.”
For over 15 years, ANKER Innovations has been guided by a single promise to consumers to continually push the boundaries of consumer technology. This philosophy is embedded across its ecosystem, from ANKER’s fast and reliable charging solutions, to soundcore’s immersive audio experiences, and eufy’s intelligent, user-centric solutions for everyday living, all supported by up to 24-month warranty coverage.
ANKER:
ANKER is the world’s No.1 mobile charging brandi and a global pioneer in fast-charging technology. With deep expertise in power delivery, battery innovation, and safety engineering, ANKER offers a comprehensive range of solutions across wall chargers, power banks, wireless charging, and charging accessories. Designed for seamless use across home, office, and on-the-go scenarios, ANKER products are trusted globally for their performance, reliability, and advanced multi-device compatibility. At the boutique store, customers can explore its latest flagship products, including ANKER Prime Power Bank (26K, 300W), ANKER Prime Charger (250W, 6 Ports), GaNPrime), and ANKER Prime Wireless Charging Station (3-in-1, MagGo, AirCool, Foldable).
soundcore
ANKER Innovations’ audio brand, soundcore, is dedicated to delivering high-quality, immersive listening experiences powered by advanced acoustic engineering. Its product offering spans true wireless earbuds, over-ear headphones, and portable speakers, featuring proprietary technologies such as adaptive noise cancellation, high-resolution audio, and custom-tuned sound profiles. Combining premium sound performance with ergonomic design and long-lasting battery life, soundcore products are engineered to enhance everyday listening across work, travel, fitness, and entertainment scenarios. Visitors can experience a curated range of soundcore products, including soundcore Sleep A30, soundcore Work, soundcore AeroClip, and soundcore Liberty 5 Pro at the ANKER Innovations Boutique Store.
eufy
eufy, the smart home brand under ANKER Innovations, focuses on creating intuitive, user-friendly solutions that simplify modern living. Its product ecosystem includes robotic vacuum cleaners, home security systems, smart cleaning devices, as well as personal care solutions. Built around AI-driven smart living technologies and ease of use, eufy products are designed to integrate seamlessly into everyday routines. Customers can also explore a dedicated range of eufy innovations tailored for mothers and babies, further expanding the brand’s role in supporting family care and well-being.
eufyMake
The latest addition to the ANKER Innovations ecosystem, eufyMake represents the company’s expansion into creative technology. Guided by its “Make it Real” philosophy, eufyMake develops accessible yet powerful tools, including 3D printing and digital fabrication solutions, that enable users to transform ideas into tangible creations. By combining precision engineering with user-friendly design, eufyMake gives creators, hobbyists, and everyday users the freedom to explore new forms of personal expression and customisation.
Enhancing the in-store experience, the boutique store features an interactive UV printing zone, enabling customers to personalise selected products with custom design. The store also integrates a dedicated after-sales service centre, providing convenient and reliable support, and reinforcing ANKER Innovations’ commitment to delivering a seamless, end-to-end customer journey.
Customers can look forward to a series of exclusive promotions during the soft opening from 25 April 2026 onwards, as well as the grand opening on 24 May 2026.
Tiered discounts of 10% off with a minimum spend of RM400 or 15% off with a spend of RM800 (25 April – 24 June 2026).
Purchase & Win to win prizes including the C28 Omni Robot Vacuum worth RM2,299 and laptop chargers, with no minimum spend required (25 May – 24 June 2026).
Special bundle of selected ANKER products priced from as low as RM5.10 per set (for first 100 customers only, starting 24 May 2026).May 2026).
The ANKER Innovations Boutique Store is open daily from 10:00 am – 10:00 pm and is located at L2-11, 2nd Floor, IOI City Mall, Putrajaya. For the latest updates and promotions, visit the ANKER Innovations Boutique Store’s official Facebook, Instagram, TikTok and Rednote pages.
