Juniper
Watsons Malaysia yesterday celebrates a historic milestone with the opening of Watsons Plus, its largest and most experiential flagship store in the country, located at Isetan Lot 10 in the heart of Bukit Bintang. Strategically positioned along Kuala Lumpur’s iconic Bintang Walk, the flagship marks the retailer’s 888th store in Malaysia and introduces a new era of health, beauty, and lifestyle retail.
Spanning more than 18,000 square feet, Watsons Plus is not only the largest Watsons store in Malaysia but also one of the first new-concept Watsons stores in world. The flagship has also earned recognition from the Malaysia Book of Records as the Largest Health and Beauty Retail Store, marking another significant milestone in Watsons’ journey of innovation and retail excellence. Designed as a destination that goes beyond traditional retail, Watsons Plus brings together an extensive range of health and beauty products, exclusive lifestyle categories, personalised services, interactive experiences, and family-friendly spaces under one roof.
“Since opening our first store in Johor Bahru in 1994, Watsons Malaysia has grown to 888 stores in the market, reflecting how we have continuously evolved alongside the changing needs and aspirations of our customers. For more than 32 years, we have remained committed to helping our customers to Look Good, Do Good, Feel Great by making health, beauty, and wellness more accessible, relevant, and enjoyable in their everyday lives. The opening of the world’s first Watsons Plus marks an exciting new milestone in our journey. More than just our largest store in Malaysia, Watsons Plus represents a bold step forward in shaping the future of retail, where innovation, personalisation, discovery, and seamless O+O experiences come together to create a more engaging, inspiring, and meaningful customer journey,” said Caryn Loh, Regional Managing Director, Health & Beauty Asia, AS Watson Group, and Regional Exclusives Director, Watsons International.
As this year marks AS Watson Group’s 185th anniversary, the flagship store showcases how a vision of innovation and customer-centric retailing continues to come to life in Malaysia, offering customers a new, elevated way to discover, shop, and engage with Watsons. The grand launch brought together Dr. Malina Ngai, Group Chief Executive Officer of AS Watson Group; Caryn Loh, Regional Managing Director, Health & Beauty Asia, AS Watson Group, and Regional Exclusives Director, Watsons International; representatives from Isetan & ZUS COFFEE; business partners; Watsons Ambassadors Ayda Jebat, Phei Yong, and Mekyun; Watsons Celebrity Friends; and Watsons Club members. Guests experienced the revolutionary new concept store, exploring its extensive health, beauty, wellness, and lifestyle offerings, innovative retail features, and immersive experiences designed to redefine the future of shopping.
What Watsons Plus Offers
The store redefines the traditional retail experience by creating a spacious, immersive, and destination-led environment that encourages customers to explore, discover, test, and engage at their own pace. Inspired by Malaysia’s rich cultural heritage, the store incorporates contemporary batik design elements throughout its interior, creating a uniquely Malaysian identity that welcomes local shoppers and international visitors alike.
Watsons Plus houses more than 17,000 health, beauty, wellness, and lifestyle products, alongside a curated selection of new concepts including Luxury fragrance, Beauty Verse featuring the latest J-Beauty, K-Beauty and C-Beauty trends, Luxe Skincare, an extensive Mask Library, Malaysian Beauty, Slow Aging, Sleep & Calm solutions, K-Health, Hair Health and Hair Experts zones, a dedicated Sustainability Zone, as well as an expanded Watsons Collection area.
Beyond health and beauty, Watsons Plus expands into lifestyle retail with thoughtfully curated products that celebrate Malaysia’s culture, flavours, and regional diversity. The Taste of Malaysia experience showcases an extensive collection of iconic local snacks, beverages, and delicacies, offering both tourists and locals a true taste of Malaysia. From durian and coconut-inspired favourites to chocolates, biscuits, chips, ice creams, dairy products, fresh fruits, and refreshing drinks, visitors can discover Malaysia’s beloved flavours under one roof.
Adding to the experience is the Malaysia Cultural Souvenir destination, featuring a curated assortment of locally inspired merchandise, apparel, toys, collectibles, home and living, pet care, and travel accessories that reflect the nation’s rich heritage and creativity. On top of these offerings is the ASEAN Snacks Corner, where customers can explore sought-after snacks and treats from across the region, further reinforcing Watsons Plus as a destination for discovery, exploration, and lifestyle experiences that go beyond shopping.
Complementing the retail experience are a host of first-of-its-kind services, including the Watsons Club Lounge, an exclusive space offering personalised member services; a Fun Zone play area for children; a Scalp Wash Studio with scalp wash and massage by Number76; professional nail, brow, and lash services; Skin and Scalp Scan; and an enhanced Watsons Pharmacy offering health consultations and services, creating a truly one-of-a-kind retail destination that seamlessly blends shopping, wellness, lifestyle, and discovery under one roof.
Further elevating the experience is an exclusive collaboration with ZUS COFFEE, bringing a dedicated café concept to Watsons Plus. Customers can enjoy a selection of specialty coffee beverages, such as the specially curated Iced Strawberry Blue Matcha Latté and receive exclusive complimentary cup sleeve and sticker pack, available only at Watsons Plus, Isetan Lot 10.
Customers are invited to experience Watsons Plus at the Ground Floor of Lot 10 Shopping Centre, 50 Jalan Sultan Ismail, Bukit Bintang, 50250 Kuala Lumpur. For more information, visit www.watsons.com.my or follow Watsons Malaysia on social media.
