Juniper
Breathing Life back into the history of art, Malaysians are able to look forward to the world-renowned exhibition, ‘Van Gogh Alive’ – an immersive art exhibition paying homage to the historically acclaimed artist, Vincent Van Gogh. For the first time in history, a never-before-seen, fully interactive, and Instagram-worthy exhibit will accompany the ‘Van Gogh Alive’ exhibition in Malaysia to take visitors on an immersive journey through the artist’s imagination and masterpieces.
Created and produced by Grande Experiences, co-produced by KKLive and Gravitytai Co., Ltd., the exhibition marks one of its initiative to forego the preconceived ideas of traditional museum visits and change how individuals engage with art. The exhibition will have floor-to-ceiling projections of the post-impressionist painter’s dramatic brushstrokes and bright colors that unfold the story of the artist’s past.
YB Khairul Firdaus Akbar Khan, Deputy Minister of Tourism, Arts & Culture (MOTAC) said, “It brings me pride to see our Malaysian corporations evolve and showcase their innovations to the world. This exclusivity is key to generating an international demand for such events and driving tourist arrivals. With that, I take this opportunity to thank the organizers and producers of “Van Gogh Alive” and “The Greatest Artist” for being daring enough to execute the immersive exhibition and providing a platform for Malaysians to learn and grow in this regard. I believe Malaysia has great potential in spearheading such hi-caliber events and I look forward to seeing more of it in 2023.”
Additionally, the hosts of the event; Meta Doers World Holdings Berhad (MDW) & FrameMotion Studio Sdn. Bhd. has teased the inclusion of an additional AI-powered, fully-interactive exhibit that is built exclusively for visitors in Malaysia to enjoy. While the primary exhibition allows attendees to reminisce about the famous painter’s art in larger-than-life cascades of colors, the new addition will allow attendees to take a deep dive into the painter’s history and get a hands-on immersive Van Gogh art history experience through ample interactive activities.
Mr. Ken Choo Chee Heong, Chief Marketing Officer of MDW, and Mr. Jeand Pua, Chief Executive Officer of FrameMotion Studio shared, “Visitors can be prepared for a once-in-a-lifetime experience as they enter into another world and immerse themselves in Van Gogh’s art. Since this is the first time Van Gogh Alive is coming to Malaysia, we partnered it with an additional exhibition to elevate the event by letting visitors have a more hands-on, interactive experience that they are unable to find anywhere else in the world.”
Van Gogh Alive has made waves through over 80+ cities and is considered one of the most demanded forms of entertainment internationally. With Pavilion Bukit Jalil as a venue partner, the exhibition will not only function as a tourist attraction for foreigners and locals alike to drop by as they visit Malaysia’s capital, but will also act as a catalyst for the development and growth of foot traffic and travelers in Kuala Lumpur which is a consequential factor in elevating Malaysia’s tourism sector.
The public can expect a positively electrified event in the biggest way possible with more advanced technology provided by the world’s leading premium auto-mobile and motorcycle manufacturer, BMW, as the presenting sponsor. Furthermore, to ensure attendees have nothing short of a top-notch quality experience, and innovations for indoor air quality with nanoeTM X, Panasonic Malaysia is showcasing its state-of-the-art solutions that help ensure good quality air at the ‘Van Gogh Alive’ exhibition. In addition, as a market leader in Projector Technology, for the 1st time in Malaysia, Panasonic combines projection mapping and mist dispersal technology to create an interactive and immersive experience for visitors.
This once-in-a-lifetime experience of Van Gogh’s artworks will be available to the public this coming 17 December 2022 to 16 March 2023 and can be purchased at www.vangogh.com.my priced at RM75 for adults and RM68 for children & senior citizens until 16 March 2023.
Additionally, those who have purchased early bird tickets are encouraged to avoid long queues and over-capacity by pre-registering a date & time slot to visit at their utmost convenience here: https://booking.doformetaverse.com/
Van Gogh Alive is created and produced by Grande Experiences, co-produced by KKLive and Gravitytai Co., Ltd.; hosted by Meta Doers World Holding Berhad, FrameMotion Studio Sdn Bhd, and, together with sponsors and partners:
- Presented by BMW Malaysia
- Platinum Sponsor – Datasonic Group Berhad
- Technology Partner – Panasonic Malaysia
- Superior Protection Partner – Neutrovis Malaysia
- Official KOL & Influencer Platform – Modello
- Official Radio Partner – 8FM, FlyFM, BuletinFM
- Special thanks to Samoi; Exsim; CO2 Coffee Bar and Selendra
Car enthusiasts can also look forward to a range of BMW’s latest models that will be displayed at the Van Gogh Alive Exhibition starting January onwards. Log on to www.bmw.com.my to find out which cars will be on display.
For further information, kindly visit www.vangogh.com.my
