Guinness Kicks Off Football Celebration With The Premier League Trophy in KL

Guinness is turning up the football fever at Pavilion KL this weekend, celebrating the arrival of the Premier League Trophy with exclusive Guinness merchandise, special experiences and complimentary Guinness* available for eligible fans. As the official beer of the Premier League, Guinness is at the heart of this football celebration.

The celebration kicked off today with a fan-first moment – 100 football fans were selected to form a ceremonial Guard of Honour, welcoming the Trophy in a bold display of team spirit and unity. Donning football jerseys, Guinness scarves and caps, fans stood shoulder to shoulder in a moment that transcended club rivalries.

Diageo and HEINEKEN Malaysia management team representatives with the Premier League Trophy
The Premier League Trophy making its entrance in Kuala Lumpur together with 100 football fans who were selected to form a ceremonial Guard of Honour

“It’s not about who you support, it’s about what brings us together,” said Joyce Lim, Marketing Manager at Guinness Malaysia, “Guinness has always stood for that spirit of communion, and, today, we honoured the fans who bring the game to life.”

Each Guard of Honour received a professionally captured photo with the Premier League Trophy – a moment usually reserved for legends, along with exclusive Guinness merchandise.  After the event, they also received a complimentary Guinness.*

Here’s How You Can Join the Celebration

The Premier League Trophy will be on public display at Pavilion KL Connection until Sunday, 24 August.

Non-Muslim fans aged 21 and above are invited to join the fun with over 3,000 Guinness Draughts available for redemption* throughout the weekend (while stocks last). Eligible participants just need to:

  1. Wear the jersey of your favourite team  
  2. Capture a cinematic slow-motion video with the Premier League Trophy
  3. Share your video on social media with the #lovelydayforaguinness
  4. And score a complimentary Guinness Draught*

*Items associated with the role are subject to availability. Guinness and all related promotions and activities are strictly for non-Muslims aged 21 and above only. Guinness Malaysia advocates responsible consumption and urges consumers not to drink and drive.

Juniper

City slicker, prolific blogger and food lover who loves to review products and food & everything else in between.

Related Posts

FILA Launches New Kicks Collection Inspired By The Powerpuff Girls

FILA x The Powerpuff Girls Collection fuses FILA’s sporty DNA with the unique personalities of the Powerpuff trio. The lineup features Superbubble sneakers, the Disruptor footwear line, and the Cloud…

Sweetmas Wonderland Sprinkles Christmas Magic At The Curve

Elaine Liew, General Manager of the Curve Sdn Bhd officiating the launch of Sweetmas Wonderland during the ceremonial reveal, ushering in a Christmas season filled with joy, colour, and festive…

Leave a Reply

Your email address will not be published. Required fields are marked *

You Missed

FILA Launches New Kicks Collection Inspired By The Powerpuff Girls

  • By Juniper
  • December 9, 2025
  • 137 views
FILA Launches New Kicks Collection Inspired By The Powerpuff Girls

Sweetmas Wonderland Sprinkles Christmas Magic At The Curve

  • By Juniper
  • December 8, 2025
  • 139 views
Sweetmas Wonderland Sprinkles Christmas Magic At The Curve

Sri Ternak Group To Unveil ST Rosyam Mart’s Ninth Outlet At Jakel Square, Kuala Lumpur On 17 December 2025

  • By Juniper
  • December 8, 2025
  • 188 views
Sri Ternak Group To Unveil ST Rosyam Mart’s Ninth Outlet At Jakel Square, Kuala Lumpur On 17 December 2025

ReU Living at MiCasa All Suites Hotel

  • By Juniper
  • December 8, 2025
  • 158 views
ReU Living at MiCasa All Suites Hotel

Welcome To CzipMas, A Christmas Gifting Wonderland Brought To You By CzipLee & JAKES-store

  • By Juniper
  • December 8, 2025
  • 339 views
Welcome To CzipMas, A Christmas Gifting Wonderland Brought To You By CzipLee & JAKES-store

Day 3 of ikhlas.com 7D/5N Tour To Turkey: Pigeon Valley

  • By Juniper
  • December 7, 2025
  • 210 views
Day 3 of ikhlas.com 7D/5N Tour To Turkey: Pigeon Valley