This afternoon, Wacoal opened its fourth and most inviting stand-alone boutique yet in Malaysia at Sunway Pyramid, Petaling Jaya. Bolstered by more than 65 years of history, Wacoal is expanding further its products and services beyond departmental stores with this latest outlet which has a homely ambiance.
Located on the Ground Floor of Sunway Pyramid, the opening of Wacoal The Store alters the traditional retail spacelayout and starts a new trend in the way Malaysian women purchase their lingerie.
A considerable departure from the ordinary innerwear store chock-full of hanging displays, the uncluttered 1,000 over square feet boutique is divided into several zones, such as living and dressing areas to replicate the feel of a welcoming home allowing ladies to pick through meticulously chosen merchandise in the privacy of the intimate and cosy Wacoal The Store.
Exceptional quality products (the lace feels so luxurious!) range from the Wacoal Gold collection, the body shaping goddess Magic X, the sophisticated opulence Salute, newly introduced and specialised Sports Bra to the USA imported b.tempt’d (short form for ‘be tempted’), are set to cater to ladies of all ages, while exclusive undergarments accessories like brassiere organiser and laundry net, both delightful and practical to have, are showcased too.