Nespresso Reveals Iconic CITIZ Machine With A Modern, City Inspired Makeover

0
3471

nespresso-machine
Iconic portioned coffee producer, Nespresso, has looked to the skylines of the world’s most loved cities to inspire the refreshed design of its equally iconic CitiZ machine range. Since its launch in 2009, the CitiZ machine has been appreciated by premium coffee and design fans across the globe thanks to its simple interface, stunning design and consistently excellent coffee extraction. Now, advocates of the machine model will be thrilled to see the refreshed design with sleek, premium finishes that were inspired by iconic city landmarks.

“Coffee culture in Malaysia has grown tremendously over the past few years and it’s now at a point where it’s more than just a caffeine fix, or a kick-start to our mornings. We’re in Kuala Lumpur, a city where coffee is appreciated and savoured for its aroma, taste and richness. I’m proud to say that Kuala Lumpur is one of only five cities in the world to be featured in our launch of the new CitiZ machine,” said Geoffrey Dalziel, Business Development Manager of Nespresso Malaysia.

Optimised for urban living, the refreshed CitiZ machine design will be the perfect accompaniment for any modern kitchen with its slim proportions and classic styling. Among the new design features is a new island base for the Aeroccino milk frother on the CitiZ&Milk model which means that less kitchen worktop space is used, perfect for those with confined spaces or in city dwellings. Premium finishes and an updated capsule container design add to the machine updates, ensuring that CitiZ will continue to be one of Nespresso’s most iconic machines and a ‘must have’ for any coffee lover. The updated CitiZ design applies to both the classic CitiZ and CitiZ&Milk which includes an integrated Aeroccino milk frother. Both are available in a range of stunning colours to suit any kitchen setting:

Silver
Black

With subtle references to city buildings and hints of retro minimalism, the original CitiZ range has a strong personality making it a classic in the Nespresso machine family. The updated design includes the user-friendly features that coffee aficionados have come to expect:

Two cup sizes: Espresso and Lungo – programmable with automatic flow stop

Fast heat-up time (25 seconds)

Automatic switch-off after 9 minutes The newly designed Nespresso CitiZ and CitiZ&Milk machines will be available from 26 September 2016 at selected premier retailers like Robinsons, Harvey Norman, Parkson and Best Denki, and online at www.nespresso.com priced at RM999 for CitiZ and RM1299 for CitiZ&Milk.

Consumers can enjoy free coffee tastings at these venues which will be manned by coffee experts specially trained in the Nespresso systems and Grands Crus Coffee. Malaysian consumers will be able to buy their coffee machines at these point of sale totems, after which they can then order their coffee capsules via the e-commerce platforms, including online and on the mobile app, as well as the customer relationship centre. Customers who buy Nespresso Grands Crus automatically become a member of the Nespresso Club and benefit from Nespresso’s range of personalised services.

ORDER: Coffee Specialists are available every day to advise you on your coffee selection and to ensure easy ordering and convenient delivery, tailored to your needs. Call them at 1800-80-7001 (Toll-free) or Click online at www.nespresso.com

Two cup sizes: Espresso and Lungo – pro capsule con

LEAVE A REPLY