L’Oréal Professionnel Wild Stylers and Tecni.ART Styling Launches

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Tecni.ART_product range

As most of you already know, famous Hollywood actress Kirsten Dunst has been appointed L’oreal Professionnel’s spokesperson. To further endorse this collaboration, L’Oréal Professionnel introduces a brand new look for Tecni.ART as well as launches new styling ranges that offer even more trend possibilities. Aligning itself with Hollywood, Tecni.ART sports a chic graphic design reflecting its new identity. The design – inspired by the world of the salon meeting the world of fashion’s backstage – showcases a premium feel with its pearly white finish, silver mirror detail, and just a touch of colour as indication of the products’ hold levels and functions.

New Tecni.ART products with state-of-the-art styling innovations include Pli (RM 55), a heat-activated setting spray ideal for volume, and Spiral Splendour (RM 55), a defining cream for thick and curly hair.

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The latest L’Oréal Professionnel Wild Stylers is what you need to achieve the It Look in Hollywood – grunge-inspired and messy locks without hair feeling rough to touch. Achieve this dishevelled look that’s popular everywhere, from the red carpets to fashion runways. For the first time, get that wild-mane effect but still maintain hair’s softness with Wild Stylers.
Unleash your inner feline with out-there volume and audacious texture with Wild Stylers Crépage de Chignon (RM 55), the first mineral fixing spray that texturises hair with no rough touch. Its natural mineral salt origin helps to create a lift for wilder and oversized texture.

Or restyle without limits with Wild Stylers Depolish (RM 55), the first creamy paste for an unpolished matte look with a hold that’s re-adjustable. Its texturising polymers deconstruct hair for easy styling while its fatty ester and silicones allow for softness and flexibility so that you can play up your hair, whenever you want.

Tecni.ART & Wild Stylers products are available at all L’Oréal Professionnel salons nationwide.

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