Allure USA “Best Of Beauty” Awards


In Allure (USA) magazine’s “Best Of Beauty” Awards 2012, Bobbi Brown has taken home the prize for both their iconic Long-Wear Gel Eyeliner (RM85) and Creamy Concealer Kit (RM135).  Praised for its saturated color across all 13 shades and intense staying power without caking or flaking, Bobbi’s Long-Wear Gel Eyeliner proves itself once again to be Best in Class.  Ranked #1 in the base category, their Creamy Concealer Kit takes the crown for its ability to seamlessly neutralize dark circles without washing or drying you out.

Long-Wear Gel Eyeliner gives you the look of liquid liner with the ease and feel of a gel formula. It’s drama for your eyes, made easy. Long-wearing, water-resistant color glides on and remains in place for 12 hours without a smear or crease, due to its quick dry down. This liner color is long-wearing and water-resistant, making it a warm weather must-have. Apply Long-Wear Gel Eyeliner with the Ultra Fine Eye Liner Brush (RM100) for a soft, modern look or a bolder effect. Removal is mild and easy with Bobbi Brown’s Soothing Cleansing Oil (RM150) and Eye Make Up Remover (RM90).

Bobbi’s secret to looking fresh and well-rested: a yellow-based concealer that instantly camouflages dark circles. Bobbi’s long-wearing Creamy Concealer gives you quick, just-right coverage (the concentrated, medium-to-full coverage means a little goes a long way) The new and improved formula is richer and creamier, so it goes on easy, blends smoothly and stays put. Plus it’s infused with skin conditioners to protect the delicate under-eye area. Your ideal shade of Creamy Concealer is one shade lighter than your foundation.

Ingredients & Benefits

  • Emollients help maintain skin’s moisture levels for a smoother, virtually lineless look.
  • Lecithin conditions skin.
  • Vitamin C & E offer antioxidant benefits
  • Silica creates a soft-focus effect that helps soften the look of fine dry lines.
  • Kaolin, a natural mineral helps formula stay in place and prevents it from settling into fine lines.

Available in 14 shades: Porcelain, Ivory, Warm Ivory, Cool Sand, Sand, Beige, Warm Beige, Natural, Natural Tan, Warm Natural, Honey, Golden, Almond, Chestnut.